Are you wondering why the Instagram Reels Bonus isn’t showing on your account? You’re not alone. Many creators face this issue and feel confused about what went wrong. This feature, designed to reward creators for their engaging Reels, can sometimes disappear without any clear reason.
Instagram introduced the Reels Bonus as a way to support and motivate creators. It’s an exciting opportunity to monetize content and get recognition for your work. But when it doesn’t appear, it can be frustrating, especially if you’re counting on it to reward your creativity.
In this article, we’ll explain everything you need to know about the Instagram Reels Bonus and help you understand why it might be missing.
Why Instagram Reels Bonus Not Showing
The Instagram Reels Bonus not showing up can be frustrating, especially if you’re putting effort into creating engaging content. This feature rewards creators for popular and highly viewed reels, offering monetary incentives based on their performance. If it’s missing from your account, several factors could be the reason.
- Eligibility Requirements: Instagram sets specific rules for who can access the Reels Bonus. You might need to have a minimum number of followers, generate a certain number of views per reel, or be located in a region where the feature is available.
- Account Type: The type of Instagram account you use also plays a role. Business and Creator accounts are often eligible for the Reels Bonus, as these are typically used by influencers and creators who monetize their content.
- Low Engagement or Views: Instagram rewards content that performs well. If your reels have low engagement or don’t get enough views, you might not qualify for the bonus.
- Software Glitches: Sometimes, it’s the app. Instagram can have occasional glitches that make features like the Reels Bonus disappear temporarily.
How to Get Instagram Reels Bonus
Check If You’re Eligible
Before you do anything else, take a moment to see if you qualify for the Instagram Reels Play bonus. Not everyone gets access to this feature, as it’s limited to creators who meet certain conditions.
You need to be at least 18 years old, have a decent following (Instagram doesn’t specify an exact number), and live in a region where the bonus is offered.
It’s also important that your reels stick to Instagram’s Community Guidelines and monetization rules. If your content doesn’t align with these standards, or if your account doesn’t meet the basic criteria, that could be why you’re not seeing the bonus.
Switch to a Professional Account
The Instagram Reels Bonus is typically available for business or creator accounts, so if you’re using a personal account, you’ll need to switch.
- Open your Instagram app and log in
- Click on your Profile icon from the bottom right corner
- Tap the three-line menu in the top-right corner.
- Scroll down and select ‘Settings and Privacy.’
- Tap ‘Account Type and Tools.’
- Choose ‘Switch to Professional Account.’
- Select either ‘Business’ or ‘Creator,’ and follow the on-screen instructions to complete the setup.
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- How to Switch Back to Personal Account on Instagram
- (Fix) Why Can’t I Switch Back to Personal Account on Instagram
Post More Reels and Boost Engagement
To qualify for the Reels Bonus, you need to focus on creating engaging content with high view counts. So, try to improve the quality of your videos by experimenting with different editing tools, try fresh ideas, and craft reels that grab attention.
Engagement is key, so don’t just post and leave. Interact with your audience by replying to comments, asking questions, or encouraging discussions in your captions. The more you connect with your followers, the more likely your content will perform well and attract a wider audience.
Wait for the Feature to Roll Out
If the Reels Bonus isn’t showing on your account, it might simply be because the feature hasn’t been released to your region or account yet. Instagram often rolls out new features gradually, starting with a limited group of users to test before expanding globally.
Reach Out to Instagram Support
If you’ve tried everything and the Reels Bonus still isn’t showing, the issue might be a glitch or error on Instagram’s end. In this case, it’s a good idea to contact Instagram support.
- Open the Instagram app and tap on your profile icon.
- Tap the three-line menu in the top right corner.
- Go to Settings and Privacy.
- Scroll down and tap Help.
- Select Report a Problem and follow the instructions to submit your issue.
Instagram Reel Bonus Eligibility Criteria
The Instagram Reels Bonus is a great way for creators to get rewarded for their content, but not everyone can access it. To take part in this program, you need to meet some specific criteria. Let’s break it down:
Basic Criteria to Qualify
- Profile Type: To qualify, you need a Creator or Business account on Instagram.
- Location: The Reels Bonus isn’t available everywhere yet. It’s only rolled out in certain countries.
- Age: You have to be at least 18 years old to access the bonus.
Additional Requirements to Consider
- Original Content: Only original content that follows Instagram’s guidelines qualifies. If you’re reposting content or using material that doesn’t align with their policies, you won’t be eligible for the bonus.
- Viewership: The more views your reels get, the bigger the bonus.
- Promotion: Promoting your reels and getting your audience involved is a great way to boost your chances of earning the bonus.
Compliance With Policies
It’s not just about posting great content. Your account needs to be in good standing. Make sure you’re following Instagram’s Community Guidelines and Monetization Policies. Plus, Instagram cares a lot about intellectual property and brand safety, so keep that in mind when posting.
Keep in mind, Instagram has the right to change these rules or roll out the bonus at their discretion, so eligibility could vary over time.
FAQs (Frequently Asked Questions)
Is the Instagram reels bonus stopped?
Yes, Instagram has stopped offering new and renewed Reels Play deals in the US and India as of March 9, 2023. Existing deals will still be honored until they expire.
Why am I not getting reels bonus on Instagram?
You may not be getting the Reels Bonus because you don’t meet the eligibility criteria. Instagram’s Reels Play bonus is an invite-only program, available to creators with fewer than 1 million followers.
How to enable Instagram reel bonus?
There’s no official method to enable the Reels Bonus, but you can try the solutions listed above to improve your chances of getting access.